2017 has been an eventful year for Edmonton-area real estate experts Steve and Darlene Reid, who opened Realty Executives Vision this summer and celebrated with a Grand Re-Opening event in the fall. Realty Executives International caught up with the powerhouse pair as they set their sights on expansion and look ahead to the New Year.

1. How have the last few months gone? How has the community received you?

It’s been a whirlwind of activity, that’s for sure! We’ve been spending a lot of time talking to real estate professionals who are curious about our office. It’s been gratifying to hear so many of them say that they are glad Realty Executives is maintaining a strong presence in Edmonton. And yes, a lot of them have expressed interest in joining our team. As a result of our Grand Re-Opening, we’ve hired new Executives and look forward to growing our team.

2. What differentiates your office and agents from the competition?

Our office takes Realty Executives’ approach to real estate seriously – offering leading-edge technology and support with lower fees. This is attractive for those who are motivated and entrepreneurial because there is more of a payoff for the effort they put in. Agents who put in the time, who look for ways to improve themselves and their business, and who put their clients first thrive under this model. In addition to Realty Executives’ proprietary PrimeAgent marketing suite (which is AMAZING), our office offers in-depth training from local experts. Our Executives benefit from ongoing professional education offered by our broker (who is also a lawyer) plus one-on-one, high-performance training from a perennial top producer.  We cover the bases, from legal and marketing, to technology and client care. We don’t just want a brokerage with a lengthy roster, we’re focused on creating a centre of real estate excellence. Continue reading →