In today’s fiercely competitive real estate market, buyers and sellers demand information that is concise, clear, and easy to understand. Brochures, lengthy videos, and articles are examples of traditional resources that frequently get lost in the clutter. Audiences are looking for material that they can browse during downtime, while cooking dinner, or watch while getting ready for work. This change makes brief, shareable audio features an effective tool that many real estate salespeople have not yet fully utilized.