Category Archives: Real Estate Agents

A Tale of Two States: Phoenix a Hot Market for Nebraskans

 

When Fremont native Bart Mruz settled down in Phoenix, Arizona, he didn’t expect that so many of his fellow Nebraskans would follow.

Mruz is a real estate agent in Phoenix for the brokerage Realty Executives. As part of his job, he specializes in helping people from his home state to buy and sell property in his adopted state.

And the market is hot, Mruz said. On average, he sees 20 to 25 purchases per month from the eastern Nebraska area. He knows about 30 people from Fremont that have purchased property there.

“I call it a tale of two states,” he said. “You’d be shocked, especially on Cornhusker game days, how many people are down here at the bars. There’s a huge presence.”

 

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Realty Executives of Cape County Broker Associate Recently Awarded Good Neighbor Award

 

Congrats to Raelenna Ferguson, Broker Associate at Realty Executives of Cape Country, in Cape Girardeau, Missouri who was recently awarded the Good Neighbor Award from the the Missouri Association of Realtors.

The Good Neighbor Award recognizes and rewards REALTORS® across the state of Missouri for their dedication to local communities and volunteer service. The winner of the annual Missouri Good Neighbor Award receives $2,500 for his or her charity, as well as statewide recognition.

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Get Connected With New Realty Executives Technology

Realty Executives strives to provide our brokers and agents with the top technology to help keep you connected to your clients and create a seamless experience. In our comprehensive suite, we have several tools that will set you up for success and enhance your productivity. Take a look below for a breakdown of each of our new technology tools.

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What Today’s Real Estate Agents Want

When communicating with agents, it can be hard to create the right messaging and provide the right tools for different work forces. As a brokerage looking to recruit the agents, you must keep in mind your audience, as different generations prefer varying methods of communication and work culture.

Millennials value flexibility and culture fit over commission splits, in comparison to Gen X and Baby Boomers ranking it at the top. Agents across all generations (70% avg.), feel it is important for brokerages to provide them with technology tools, as the tools continue to be a critical part of the transaction.

In today’s real estate industry, millennials have a tremendous impact. They make up the largest (56 million) workforce in the U.S. and brokerages are having to change their ways of recruiting.

All generations bring different values and needs to the real estate industry, which can be difficult and frustrating to navigate.  Check out the infographic to help break down what brokerages should focus on today to recruit the agents they want.

Originally published on dotloop.com

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How to Use LinkedIn to Recruit Real Estate Agents

Originally published on dotloop.com

Every real estate broker or team lead knows that recruiting new agents is an ongoing challenge as you grow, but just getting warm bodies in the door isn’t enough. An effective long-term strategy requires the recruitment of the right kind of people — agents whose personalities and philosophies fit your brokerage’s core culture.

Brokers have many ways to identify, connect with and actively recruit ideal agents. One effective channel that’s often overlooked, however, is LinkedIn.

Although Facebook’s active participant numbers (2.23 billion) clearly overshadow the business social site’s active ranks (500 million), most LinkedIn members use the platform for one purpose: to further their careers.

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Realty Executives Leadership Strong Presence on the Arizona Association of REALTORS® 2019 Board

Realty Executives is proud to be well represented on the leadership team for the Arizona Association of Realtors® (“AAR”) with 75 percent of the team being represented by Realty Executives. The board is elected by association members and leads AAR in its goals and legislative discussion.

AAR is the largest trade organization in Arizona, representing more than 50,000 Arizona Realtors®. The association works to better the profession of real estate and is dedicated to the protection of private property rights and best interests of Arizona Realtors® in legislation. Members meet to discuss regional and national issues and to support other real estate professionals. AAR strives to provide top education and training for its members and several other benefits.

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Best Ways to Stay Connected to Your Referrals

After a successful sale, it’s always a good idea to keep in contact with that client. But when is the best time to follow-up and when does your outreach become too much or not enough? Real estate agents grow a large portion of their business from existing clients giving referrals, whether it’s a friend telling a friend or a client posting your name on social media next to their new home. It can be tricky, but here are a few tips on how you can keep in contact with your referral network without becoming a pushy salesperson.

Keep it relevant

No one likes letters, postcards or emails that are not going to help or inform them in any way. Don’t just send something to get your name in front of them, send material that the consumer will open and use. Price updates, housing trends or holiday greetings are all examples of emails or mailings that your client can appreciate and/or find useful.

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