The age-old tug-of-war between suburban serenity and urban buzz still shapes the choices of today’s homebuyers. Dreaming of quiet streets, roomy backyards, and neighborhoods where kids ride their bikes till dusk? Or are you drawn to the culture, convenience, and fast-paced rhythm of city life? For many, it’s a hard call to make.
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It’s easy enough to market your property to prospective buyers who know your neighborhood, but how do you do this when you want to attract out-of-town buyers? With over a quarter of potential homebuyers looking for properties outside of their hometowns, there’s plenty of reason to focus on expanding your reach beyond your doorstep.
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ChatGPT and other AI tools are reshaping how professionals work across every industry, including real estate. While the AI field is still developing, it has become increasingly clear that its impact is already deep and wide-ranging and will only grow.
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Are luxury rentals the new niche market for agents? They are unique and may not follow the trends of other rental properties. This sub-category has seen increased growth, primarily due to the persistence of high mortgage rates and limited inventory.
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Tennessee is home to some truly stunning estates—and we’ve handpicked five that perfectly blend grandeur, luxury, and breathtaking design. Each of these properties stands out in its own way, offering jaw‑dropping aesthetics and upscale living. Explore the homes below—click each link for full details and more photos.
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Staying competitive in real estate requires more than just hustle and charm. The market shifts quickly as laws change and technologies evolve. You can also expect that client needs and expectations will change, too.
To stay in business and continue to provide genuine value for your clients, you’ll need to invest consistently in increasing your knowledge and skills through continuing education (CE).
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If you’re like most agents, you’re always looking for ways to get noticed and connect with clients. But sometimes, it feels like everyone’s doing the same thing, and standing out becomes a challenge.
That’s where a YouTube channel comes in. It’s not just for big brands or influencers. It’s a platform that can help you build trust, showcase your personality, and generate leads.
Thinking about trying it? Great. And the best part? You don’t need tech skills or complicated equipment to get started.
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Smart home technology adds significant value to properties and creates competitive advantages in today’s market. The global smart home market continues to expand, with projections reaching $338.28 billion by 2030.
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Renters account for around 34% of the United States population, many of whom are under the age of 35. You may choose to rent if you want a lower monthly payment than a mortgage, prefer someone else to handle property management, don’t spend a lot of time at home, or want a low-maintenance living space. As a renter, you’re entitled to a set of rights, also known as renter’s rights or tenant’s rights. Learn more about what rights you have as a renter, how they differ by state, and more.
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The real estate market is quite competitive, with many realtors offering similar services. To stand out, you’ll need to invest significantly in your public image.
You probably already know this and have a budget allocated toward marketing and promotions. But do you invest in managing your agency, team, or own reputation? Reputation management is one of the most important topics to be aware of as you lead your team to real estate success.
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