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The real estate world is full of misconceptions about the home selling process. After all, selling a home can be complicated with lots of details that are easy to get wrong.
In this post, we’ll look at five common home seller misconceptions and we’ll set the record straight on each!
1. Pricing high will leave room for negotiation.
Overpricing your house is always a bad idea. Buyer’s agents know the market, and they can spot an overpriced listing from a mile away. When buyer’s agents see an overpriced listing, they assume the seller is either 1) unreasonable, or 2) not serious about selling. Either way, agents don’t want to waste their time, or their buyers’ time, touring the house and making an offer they think will be rejected. So an overpriced house will sit on the market until the price is reduced. And by that time, the excitement over the new listing has worn off. Even worse, buyers might see the reduction and think the price had to be reduced because of a problem with the house. Always price your house fairly and let the market do its job.
A career in real estate can feel all-consuming at times. While you’re juggling appointments and working on generating more leads, it can feel like a never-ending process that results in too little time for your personal life.
It doesn’t have to feel this way, however. With the proper strategies in place, you can build a business that is fulfilling and successful without having to sacrifice time with your family and friends.
Coach your clients. Establish boundaries from the get-go. During your first appointment with them, state your business hours. Let them know that while you’ll make yourself available when necessary, you won’t answer your phone or emails after or before a certain time of day. Emphasize that you will be completely focused on their real estate needs during business hours.
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As entrepreneurs and small business owners, we dream of our business ideas taking off. As real estate agents and broker-owners, we wear multiple hats on a daily basis. Sometimes we have so many tasks to do each day to make things happen that when our idea does take off, we no longer know our exact role or how to keep up. Burnout is real, and it can happen if you do not keep grounded and true to yourself. Here are some life hacks that help keep me balanced and focused in my real estate business.
For mother/daughter duo, Cathy and KC Liebert, there's nothing more important to a successful real estate business than relationships. Learn how watching her mother run her business from their home resulted in KC taking her real estate exam. In this case, the #RealtyExecutives family is related. #WeMoveWI
Realty Executives agents are real estate experts. They have the education and expertise you need to navigate through the process of buying or selling a home. From listing at the right price to making the best offer, our Executives have witnessed the best - and most regrettable - decisions homeowners and homebuyers can make. Every day, they are immersed in every aspect of real estate that includes comparable home price analysis, property surveys, credit reports, open houses, HOA agreements, lenders, title companies, homeowners’ insurance, walk-throughs, terms of sale or purchase, repairs, concessions and closing documents. Let our accomplished Executives help navigate you through the process of buying or selling a home.
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