REALTY EXECUTIVES Regional Office
Realty Executives Fortitude is the newest addition to Realty Executives Wisconsin Region, and we had the pleasure of speaking with Robin Baade, a partner and Executive of Realty Executive Fortitude. Take a look at what Robin shared with us about WHY he chose to partner with Realty Executives Wisconsin Region and some fun aspects going on at Fortitude!
1. Why Realty Executives? I know you made the transition from another brokerage, so what made you choose Realty Executives?
Choosing Realty Executives was a collective effort with myself and one of the Realty Executive Fortitude Partners. After being introduced to the Realty Executives team by a mutual friend, it really put things into perspective of what I was looking for from a brokerage to grow my business as an agent. I was not happy with my previous brokerage, and I knew the broker model I was in was not meeting my expectations. After meeting with Realty Executives, the Why became the How. I had been with 3 different broker types in my short stint of 4 years in real estate. I experienced the big box broker, the boutique broker, and the virtual broker. I feel very fortunate for all the relationships, partnerships, and friendships I made over that short period, but nothing has felt like home the way Realty Executives does. From the very first day, this company has felt like family. The support is there as needed, yet the opportunity to personalize your dream is there too.
2. What is your goal for Realty Executives Fortitude?
The goal for Realty Executives Fortitude is to simply be the best version we can be. I want to make sure we build a brand that is here to stay and become part of our community moving forward. We want to offer the best solutions in real estate to as many as we can without diluting our efforts to our clients.
I also want to make sure that we create an awesome environment for our agents. I want to create our culture based on an atmosphere of collaboration within Fortitude. I am excited to be here and excited to see what we can accomplish in the future.
3. Can you tell me a little bit about your real estate business (the condo project) and how this will help grow your business and the Brokerage?
Realty Executive Fortitude was chosen to be the Exclusive Broker on an exciting project in Lambeau Field’s shadow. The project consists of 22 luxury condos overlooking Lambeau Field from a block away. The 5-story building will have commercial space on the ground level, and 4 floors of luxury units with spaces starting at about 1800 sq ft, up to the penthouse levels at 3200 sq ft. This will be the first of its kind with this level of luxury in Green Bay and will be talked about throughout the state and beyond.
We are fortunate to have this amazing opportunity, and the timing could not be better to introduce Realty Executives to this market in early February. The Realty Executives brand is recognized as a leader in the real estate landscape, and in my honest opinion, without the Realty Executives brand, I don’t think we would’ve gotten the opportunity. I cannot say enough about the support I have had from the Realty Executives family. From right here in Wisconsin, to International, from the West coast to the East coast, and everyone in between. I have met so many talented people that were looking to share their experience, insight, and advice related to the condo project and opening up a brokerage. It is this exact collaboration of effort that I want to build within Fortitude. So back to the question, I feel the condo project will open the doors of opportunity faster for our agents and brokerage. The condos will give us recognition and awareness much quicker, which should create more opportunities to build our business collectively and personally. I am excited for our agents and brokerage.
4. Can you tell me a little bit about the other agents at Fortitude and what they are specializing in?
Personally, I don’t think I have enough time to talk about how great they are. I feel it is sort of the Steve Jobs approach. Stick to what you are good at and surround yourself with others that are good at what you are not. We have done just that so far. Each team member knows their strengths and is very good at them. Each of us compliments the others. Most importantly, we all have the same mindset on how we are going to build our brokerage and team of agents.
5. What are you and the other agents hoping to accomplish in 2023 at Fortitude?
I think this is simple, it is to make a difference in the real estate needs of clients and be the difference when it comes to agents. If we focus on these 2 things equally, we will do great things together and make the Realty Executives brand proud.
Lastly, I want to personally thank a few people that have been nothing short of extraordinary as we open our brokerage and bring a 30-plus million listing to market. Patrick, Dale, Dana, Adam, Haley, Mercedes, and last but not least Alysia. You are all perfect examples of what Realty Executives is about and why I am here today. To think it took Patrick leaving 5 voicemails for me to reach back to him has been my only regret thus far. Seriously, thanks to everyone in the Realty Executives family, you are only as good as those around you and these days I am feeling pretty good.
Thank you, Robin! We love that our Wisconsin Region is continuing to grow with great partners like Realty Executives Fortitude! #WeMoveWI