Brad Kuenzi
Broker Owner
Realty Executives Platinum
When you're thinking about selling your home, one of the first things you probably do is check your "Zestimate" or an online valuation tool. It’s quick, easy, and free, but is it accurate?
The truth is, those instant estimates from websites like Zillow or Redfin often miss the mark. Here’s why working with a local real estate expert like Brad Kuenzi offers a far better picture of what your home is actually worth.
Zillow itself admits their “Zestimate” is off by around 7%, which can be tens of thousands of dollars. Why? Because algorithms don’t walk through your house. They don’t know if:
You just remodeled the kitchen
The neighbor’s house sold under market because it needed a new roof
Your lot backs up to a beautiful green space (not a busy road)
Those details matter and automated tools can't see them.
A local Realtor like Brad doesn't just look at data,he lives it. He knows:
What buyers in Watertown, Dodge County, and Jefferson County are looking for right now
What your home can realistically sell for, not just what the internet says.
Brad has access to up-to-date Metro MLS data, local trends, and insight that no online tool can match.
Online tools rely solely on public records and past sales. Brad takes the time to:
Tour your home in person
Consider upgrades and unique features
Compare your property to recent local sales, not just broad zip code averages
This leads to a far more accurate and strategic pricing recommendation.
Pricing your home right is critical. If it’s too high, you risk sitting on the market. Too low, and you leave money on the table.
Brad doesn’t just give you a number, he gives you a plan:
When to list
How to market
What buyers in your area respond to.
That’s value you simply can’t get from a national website.
At the end of the day, working with a Realtor is about people. Brad Kuenzi takes the time to understand your goals, timeline, and concerns. Whether you're downsizing, relocating, or selling your first home, you’ll get real, custom advice,not just an automated number.
If you're curious what your home is truly worth, don’t rely on an algorithm.
Let Brad Kuenzi provide a free, no-obligation home valuation based on real data and local experience.
Fill out the form below to schedule a visit or request your personalized market analysis.
