44400 County Highway D An exceptional opportunity to own one of the Northwoods' most iconic waterfront establishments on the coveted East shore of Lake Namakagon. The renowned Pla Mor Bar & Restaurant enjoys a premier setting with prominent frontage along County Highway D, offering outstanding visibility and seamless accessibility by boat, automobile, ATV/UTV, and snowmobile - a true year-round destination in the heart of Wisconsin's recreation country. Celebrated for its welcoming family-friendly atmosphere, loyal clientele, and outstanding cuisine, Pla Mor has long been a favorite gathering place for both locals and seasonal visitors. The property encompasses approximately one acre with an impressive 256 feet of western-exposure frontage, showcasing breathtaking big-water views and unforgettable sunset panoramas across beautiful Lake Namakagon. Designed to continue operations without interruption, the offering includes the commercial kitchen equipment, bar fixtures, furnishings, and essential operational assets necessary to carry forward this successful and established business. Existing inventory shall transfer separately via bill of sale. A rare legacy offering combining a thriving hospitality business, premier waterfront location, and the timeless appeal of Northwoods lake living.