3127 Memorial Highway Truly one of a kind. Frontage like this, in a corridor like this, and at a moment like this... doesn't show up often. This ~1.48 acre site boasts ~516 feet of frontage on the Rocky Broad River and Lake Lure! Just as the river enters the lake onsite, this property also represents the gateway between Chimney Rock Village and Lake Lure, which is a bulls eye for the region's return. Just upstream of the former Flowering Bridge site, the land opens straight to the Rocky Broad River and Lake Lure proper with multiple road access points. It is a natural home for a river or lake recreation hub, food and beverage, lodging, or the hospitality concept the current owners advanced (development plans available upon request). A building pad sits above the 100 year floodplain, and an existing structure remains on-site, offered as-is with no value attributed... ready to reimagine. A kayak / SUP fleet is also on-site and negotiable. As this community is restored and reopens, public grants and comprehensive plans are in motion, and demand for river and lake recreation is only building. Reference the attached Raise the Rock plan for more info, with this property in the thick of it. CG (Commercial General) zoning allows for a variety of uses. The opportunity here is land, water and community stewardship, the rebuilding of Chimney Rock and Lake Lure, and the entrepreneurial value of planting your flag early. Call the listing agents.