{"id":2746,"date":"2018-06-19T15:26:22","date_gmt":"2018-06-19T22:26:22","guid":{"rendered":"https:\/\/www.realtyexecutives.com\/blog\/?p=2746"},"modified":"2018-06-29T14:10:26","modified_gmt":"2018-06-29T21:10:26","slug":"gallery-properties-is-taking-full-advantage-of-the-certified-marketing-executive-program","status":"publish","type":"post","link":"https:\/\/www.realtyexecutives.com\/blog\/gallery-properties-is-taking-full-advantage-of-the-certified-marketing-executive-program","title":{"rendered":"Gallery Properties is taking full advantage of the Certified Marketing Executive program"},"content":{"rendered":"<p>&nbsp;<\/p>\n<figure id=\"attachment_2755\" aria-describedby=\"caption-attachment-2755\" style=\"width: 583px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.realtyexecutives.com\/blog\/wp-content\/uploads\/2018\/06\/Layer-0.png\"><img decoding=\"async\" loading=\"lazy\" class=\"size-full wp-image-2755\" src=\"https:\/\/www.realtyexecutives.com\/blog\/wp-content\/uploads\/2018\/06\/Layer-0.png\" alt=\"\" width=\"583\" height=\"342\" \/><\/a><figcaption id=\"caption-attachment-2755\" class=\"wp-caption-text\">Christopher Nutt (Broker\/Owner) and Meghan Benham (Agent\/Certified Marketing Executive)<\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">ORLANDO- The team at <a href=\"https:\/\/www.realtyexecutives.com\/office\/galleryproperties\" target=\"_blank\" rel=\"noopener\">Realty Executives\u00a0 Gallery Properties <\/a>are\u00a0<\/span><span style=\"font-weight: 400;\">taking full advantage of the CME (Certified Marketing Executive) training, and it\u2019s helping them grow their agent count.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Broker\/owner Christopher Nutt, and in-house Certified Marketing Executive Meghan Benham, have gone the extra mile by providing additional training for the agents of Gallery Properties in excess to the training webinars offered by Realty Executives International.\u00a0 <\/span><!--more--><\/p>\n<p><span style=\"font-weight: 400;\">\u201cNow that I\u2019ve been in it for a little over a year, I can see the value of CME training,\u201d Nutt said. \u201cThe more we talk about the products and how to use them, the more our agents get excited to use them. I think the offices that have a dedicated CME trainer, it\u2019s even better because although there are webinars all year, to have someone at the local level who can do it, it\u2019s just another resource our agents can use.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For a support staff member or broker to reach CME status, they must complete a four-week training course to successfully implement, and train others on, Realty Executives International tools such as office and agent management, marketing, lead generation, recruiting and retention. <\/span><span style=\"font-weight: 400;\">Each week includes a 1-2 hour recorded video session and will involve an additional hands-on coursework during the week.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Nutt said with the excitement of learning about new tools, his agents often go into the marketplace and speak about the great technology that is accessible through PrimeAgent. He believes the technology can be used as an excellent recruiting tool, especially if it is paired with a CME trainer with the office.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cThe tools and platforms that Realty Executives offers, including the CME training, has helped with our agent growth and population because all of the tools are so seamless,\u201d he said. \u201cIt\u2019s one platform that does many things. By having a CME trainer that can help train our<\/span><span style=\"font-weight: 400;\">agents on that, it really helps take the burden off of them to learn this individually. This also helps build office comradery.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Since opening his office about a year ago, and beginning CME training, Nutt\u2019s agent roster count has grown by twelve, with the projection of several additions in the coming months.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cI think all of this really plays into our company culture, as well,\u201d Nutt said. \u201cWe\u2019re a very forward technology-based company to begin with and you know that coming in. That\u2019s what drives new agents to us because they know of all these tools we offer.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Despite learning about a wide-range of new technology, Benham said the agents she teaches about the marketing tools are fully engaged in the program.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">\u201cA lot of agents aren\u2019t technology savvy,\u201d Benham said. \u201cPrimeAgent is a very easy platform to use. If an agent asks what tab something is under, I can tell them and they\u2019ll find it right away. \u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cI would say the agents are more excited than hesitant to learn about new technology because they know it\u2019s going to help their business grow.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Benham said the agents are particularly attracted to the texts on demand feature in addition to web page creation.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">While some brands have similar tools to the ones provided through PrimeAgent, they do not fully compare to the potential of Realty Executives tools especially with the ability to have CME trainers in each office.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cThe advantage and the big difference for Realty Executives compared to other brands is PrimeAgent because every tool you need is on one platform,\u201d Nutt said. \u201cWith other brands you may see similar tools but on various platforms.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">The CME certification course goes live once a year, however, support staff and brokers have the option to open the <a href=\"https:\/\/www.primeagent.com\/TrainingCenter\/TrainingCenter\" target=\"_blank\" rel=\"noopener\">training center in PrimeAgent<\/a> and complete the course year round.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; ORLANDO- The team at Realty Executives\u00a0 Gallery Properties are\u00a0taking full advantage of the CME (Certified Marketing Executive) training, and it\u2019s helping them grow their agent count. Broker\/owner Christopher Nutt, and in-house Certified Marketing Executive Meghan Benham, have gone the extra mile by providing additional training for the agents of Gallery Properties in excess to &hellip; <a href=\"https:\/\/www.realtyexecutives.com\/blog\/gallery-properties-is-taking-full-advantage-of-the-certified-marketing-executive-program\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Gallery Properties is taking full advantage of the Certified Marketing Executive program<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":10,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[1],"tags":[618,617,620,212,619,615,616,59],"yst_prominent_words":[],"_links":{"self":[{"href":"https:\/\/www.realtyexecutives.com\/blog\/wp-json\/wp\/v2\/posts\/2746"}],"collection":[{"href":"https:\/\/www.realtyexecutives.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.realtyexecutives.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.realtyexecutives.com\/blog\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/www.realtyexecutives.com\/blog\/wp-json\/wp\/v2\/comments?post=2746"}],"version-history":[{"count":14,"href":"https:\/\/www.realtyexecutives.com\/blog\/wp-json\/wp\/v2\/posts\/2746\/revisions"}],"predecessor-version":[{"id":2812,"href":"https:\/\/www.realtyexecutives.com\/blog\/wp-json\/wp\/v2\/posts\/2746\/revisions\/2812"}],"wp:attachment":[{"href":"https:\/\/www.realtyexecutives.com\/blog\/wp-json\/wp\/v2\/media?parent=2746"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.realtyexecutives.com\/blog\/wp-json\/wp\/v2\/categories?post=2746"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.realtyexecutives.com\/blog\/wp-json\/wp\/v2\/tags?post=2746"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/www.realtyexecutives.com\/blog\/wp-json\/wp\/v2\/yst_prominent_words?post=2746"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}