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Growing up in northern New Jersey with an Interior Designer and Homebuilder father, Tana Cruz has a keen understanding of those trades and has followed in her dad’s footsteps. With a Bachelors of Business Administration concentrated in marketing and a candidate for an MBA, she has developed and communicated the brand of EXCLUSIVE HOMES and their father-daughter motto of “passion for excellence” to the communities throughout NJ. Tana is involved in every aspect of their business and is continuously finding ways to improve their customer’s experience. She has adapted cutting edge technology to better serve their loyal clientele with their design and custom home-building needs.
She says, “I make the client experience my starting point, not the end game” emphasizing that serving clients who have specific needs has made her work much more rewarding. “I love a challenge and I thrive in difficult situations” she adds. This approach has made her a terrific asset to the already prestigious EXCLUSIVE HOMES. Hence, it was a calculated decision she made to become a REALTOR® and continue to deliver that excellence in a diversified way.
Capitalizing on her intensive knowledge of marketing and design, she converts those skills into making a unique client experience in the real estate market.
She helps clients see the potential in a home through her interior design eye. Whether buying or selling, understanding the aesthetics that add value to a home is invaluable advice that she offers.
“I don’t complete transactions, I create continuing relationships with my clients,” says Tana of her approach to solve her clients’ needs. “I want them to call me for years afterwards when they ever need a reputable source in the industry, I am the connector in their circle” she adds.
Tana has a tremendous drive that is equally matched in her discipline to follow through. She demonstrates this in her professional and personal life alike. She continues to apply the core values from her US NAVY training of HONOR, COURAGE, and COMMITMENT throughout her post-active duty career.
Visit her blog at exclusivehomes.com/industry-news/blog for the latest in the home-building, interior design, and real estate trends.